Cool. Heat. Repeat.
Shark TurboBlade Cool + Heat
2018
about
Most fans get packed away in October. The Shark TurboBlade Cool + Heat doesn't, moving from personalized cooling to intelligent heating with vertical or horizontal airflow at the flip of a switch. The idea follows that shift: one product that owns every corner of the home, every month of the year, and looks good enough that you'd never want to put it in the closet anyway. My role was creative direction, art direction, on-set video direction, set design, motion graphics direction and post-production direction.
Most fans get packed away in October. The Shark TurboBlade Cool + Heat doesn't, moving from personalized cooling to intelligent heating with vertical or horizontal airflow at the flip of a switch. The idea follows that shift: one product that owns every corner of the home, every month of the year, and looks good enough that you'd never want to put it in the closet anyway. My role was creative direction, art direction, on-set video direction, set design, motion graphics direction and post-production direction.
DISCIPLINES
Creative Direction
Art Direction
On-Set Direction
Set Design
Motion Graphics Direction
Post-Production Direction
Creative Direction
Art Direction
On-Set Direction
Set Design
Motion Graphics Direction
Post-Production Direction