Hack the Heat.
Shark ChillPill personal cooling system
2018
about
The Shark ChillPill is the only 3-in-1 fan, mist and InstaChill personal cooling system, which is a long way of saying it's the thing you wish you had every time it's too hot to think. Rather than keep it in a studio, the concept sets it loose in the wild, from festival crowds to the daily grind, and lets a little cold change the mood of the moment. My role was creative direction, art direction, on-set video direction, set design, motion graphics direction and post-production direction.
The Shark ChillPill is the only 3-in-1 fan, mist and InstaChill personal cooling system, which is a long way of saying it's the thing you wish you had every time it's too hot to think. Rather than keep it in a studio, the concept sets it loose in the wild, from festival crowds to the daily grind, and lets a little cold change the mood of the moment. My role was creative direction, art direction, on-set video direction, set design, motion graphics direction and post-production direction.
DISCIPLINES
Creative Direction
Art Direction
On-Set Direction
Set Design
Motion Graphics Direction
Post-Production Direction
Creative Direction
Art Direction
On-Set Direction
Set Design
Motion Graphics Direction
Post-Production Direction