Big Ideas.

Shark AI Robot XL Vacuum

2018

about
The Shark AI Robot XL Vacuum was Shark's ultra-intelligent robot vac powered by AI intelligence. It'll map your home and clean it thoroughly while avoiding any unexpected obstacles you can throw it ... including exploding Volcano science experiments. The concept I developed centers around the idea that when you have kids, there's not limit to their imagination ... and their capacity to create massive messes.
DISCIPLINES
Creative Direction
Scriptwriting
Art Direction
Motion Graphics Direction
Set Design Direction
Post-Production Direction
Overview